Entrepreneur Publishing Academy

Blurbs, also known as endorsements, are one of the most misunderstood aspects of publishing. Authors tend to prioritize these so much when they need to be asking themselves if they've ever bought a book because of who blurbed it (99% of the time: no). But blurbs are still nice to have so this episode breaks down the most effective ways for authors to get them.

Direct download: get_blurbs.mp3
Category:Business -- posted at: 12:00am PST

Podcasts are one of the best ways an author can reach an audience (as you well know, you podcast listener, you!) But how do authors get on them? Well, there are definitely right and wrong ways to pitch yourself and this episode breaks down both, and also provides information on how you can become a beloved guest.

Direct download: book_to_get_on_pods.mp3
Category:Business -- posted at: 12:00am PST

Experienced authors know that very few of us make money from book sales. Some know, however, that it's quite possible to make a lot of money if you use your book to build your business. Since most businesses don't exist without clients, this episode breaks down exactly how to use your book to get those clients.

Direct download: clients.mp3
Category:Business -- posted at: 12:00am PST

Marleen Seegers is the co-founder of 2 Seas Agency, which sells the foreign rights of books by authors such as James Altucher. She's also the host of the Make Books Travel podcast. Her team pays regular visits to international book fairs such as those in Beijing, Turin, Guadalajara, Rio de Janeiro, Sharjah, New York, Leipzig and of course Frankfurt and London, combined with trips to major publishing cities including Paris, Amsterdam, Barcelona, Munich and Berlin.


Jealous yet? Well, COVID put a damper in that publishing schedule. Yet Marleen has still managed to thrive—and educate the rest us about how the whole foreign rights think works, which countries like which books and whether or not it really means doing book readings on Greek islands.  Listen to the episode to find out more. 



Direct download: marleen_Done.mp3
Category:Business -- posted at: 12:00am PST