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On Good Authority: Publishing the Book that Will Build Your Business

There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second. In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more. Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.
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On Good Authority: Publishing the Book that Will Build Your Business
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Now displaying: Page 1
Sep 8, 2021

Mimi MacLean is an angel investor who focuses on female-led companies with something to say. A mom of five, she’s also a CPA, a Columbia Business School graduate and the host of The Badass CEO, a weekly podcast where she interviews entrepreneurs and high-level executives to discuss business strategies, life experiences and what a Badass CEO needs to know.

And I'm proud to say that Legacy Launch Pad has just released her first book, How to Be a Badass Female CEO: Slay the Competition and Reach the Top! Inspired by the statistic that fewer than two percent of female-led companies reach over a million in sales, How to Be a Badass Female CEO packs all of MacLean's myriad experiences into a guidebook for the female CEO's of tomorrow.

On this episode, we talked about her process of deciding to do a book as well as the fear that you're not even conscious of which creeps up right before the launch.

 

WANT TO LAUNCH A BESTSELLING BOOK OF YOUR OWN? GO TO WWW.LAUNCHABESTSELLINGBOOK.COM FOR A CHEAT SHEET THAT BREAKS DOWN HOW YOU CAN.

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