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On Good Authority: Publishing the Book that Will Build Your Business

There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second. In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more. Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.
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On Good Authority: Publishing the Book that Will Build Your Business
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Now displaying: Page 1
May 20, 2020
Nancy Levin knows book launches from every angle. The best-selling author of five books was the Event Director at Hay House for 12 years where she oversaw events for mega bestselling authors Gabby Bernstein, Wayne Dyer and Louise Hay. And with her new book,  Setting Boundaries Will Set You Free: The Ultimate Guide to Telling the Truth, Creating Connection and Finding Freedom, she used everything she knew.
 
In this episode, we discussed the role boundaries play in book launches, why focusing on the value your reader is going to get is the way to make a book successful and also got into some marketing nerd speak about funnels, tripwires, courses and all the rest.  
 
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